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Founder-led search
Direct founder involvement
Physician and APP focus
Focused physician and APP search
CRAN Partners is built around one primary practice: healthcare recruitment. Consulting, advisory perspective, and a trusted professional network strengthen how each search is understood, positioned, and carried forward. Together, these capabilities help healthcare organizations move from a clear need to a more confident hiring decision.
C — Consulting perspective
R — Recruitment practice
A — Advisory insight
N — Professional network
How We Help
Recruitment designed around where you are going.
Every search begins with the future the organization is working to create. CRAN Partners leads physician and advanced practice recruitment with direct founder involvement, drawing on consulting perspective, advisory insight, and trusted relationships to keep the search aligned with the role and the broader vision.
Physician Recruitment
Targeted recruitment for physicians whose clinical experience, professional goals, and approach align with the organization and community.
Advanced Practice Professional Recruitment
Focused search support for nurse practitioners, physician assistants, and other advanced practice professionals.
Founder-Led Search Partnership
A recruitment engagement shaped by Adam’s direct involvement—from opportunity positioning and outreach through qualification, process management, and clear communication.
WHO WE RECRUIT
Focused expertise for essential healthcare roles.
CRAN Partners helps healthcare organizations identify and recruit physicians and advanced practice professionals whose experience, goals, and approach align with the position, organization, and community.
PHYSICIANS
Primary care physicians · Medical and surgical specialists · Hospital-based physicians · Physician leaders
ADVANCED PRACTICE PROFESSIONALS
Nurse practitioners · Physician assistants · Certified registered nurse anesthetists · Other advanced practice providers
Search focus is tailored to the role, organization, and community.
Our Approach
A search process designed to draw the path forward.
01
Listen
Understand the position, organization, culture, community, priorities, and factors affecting the search.
02 Position
Develop a clear and compelling representation of the opportunity.
03 Search
Conduct focused outreach to relevant professionals, including those who may not be actively applying.
04 Qualify
Assess professional fit, motivation, expectations, communication, and alignment before an introduction.
05 Navigate
Maintain momentum and transparency through interviews, decisions, and the final stages of the search.
WHY CRAN PARTNERS
Big-firm experience. Founder-level attention.
CRAN Partners combines healthcare recruitment focus with the responsiveness, accountability, and personal involvement of a boutique, founder-led practice.
Direct Founder Involvement
Every client relationship and search receives experienced, senior-level attention.
Healthcare Recruitment Experience
Focused on physician and advanced practice recruitment.
Transparent Communication
Clear expectations, candid feedback, and consistent communication throughout the search.
Relationship-Driven Search
Each engagement begins with understanding the organization, opportunity, and people involved.
FOUNDER-LED BY DESIGN
A personal partner in building what comes next.
Adam Bottorff, Founder & CEO
Adam Bottorff founded CRAN Partners around a simple belief: the right hire can change an organization’s trajectory. His work is centered on physician and advanced practice recruitment, pairing careful listening with a direct, accountable search process.
Clients work directly with Adam throughout the engagement—from understanding the organization’s vision and positioning the opportunity to navigating outreach, candidate evaluation, and the final stages of the search. That continuity is the difference: clear ownership, thoughtful communication, and a relationship built around the work in front of you.
Healthcare recruitment focus
Physician & APP Focus
Searches shaped around each organization
Direct Founder Involvement
Speak With Adam About a Search
Questions about working with CRAN Partners.
What types of healthcare professionals does CRAN Partners recruit?
Does CRAN Partners focus on permanent recruitment or temporary staffing?
Does CRAN Partners conduct searches nationwide?
Will our organization work directly with Adam Bottorff?
How are search fees and engagement terms determined?
What types of healthcare organizations does CRAN Partners work with?
How does a search engagement begin?
Can CRAN Partners assist with difficult-to-fill positions?
Let’s build the team that brings your vision to life.
Tell us about the role, the organization, and the future you are working to create.
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